Watch out for a bold new look with the same unique flavour 👀
Introducing the new packaging for our 1kg blends. This new look will soon be rolling out on The Wood Roaster website and at our cafe partners.
We decided to go for a new look that is clean & bold to represent our unique brand of wood roasted specialty coffee.
Let us know what you think of this new look?
Our wood roasting technique is extremely unique, largely due to our custom built roaster which makes our process very different to the traditional wood roasting process. So we have decided it is time to clear up some myths about wood roasted coffee. 1. WOOD ROASTING IS INCONSISTENT Coffee roasters are known to be met with challenges such as controlling temperature, and if using a direct heat source – burning and tipping the beans because of no air flow. We have overcome the challenge of wood roasting being inconsistent with an air roasting approach through our custom-built, fully temperature-controlled wood fire...
Many immediately think of Arabica when they think of quality coffee but did you know that there are over 100 coffee species? However, the two most cultivated species of coffee in the world are Arabica and Robusta. ARABICA COFFEE Arabica coffee is the most popular in the world and is what we use for all our coffee. Arabica coffee is known for its chocolate, nut, berry and fruity flavour notes. With all this flavour, it's no surprise that Arabica contains twice as much sugar than Robusta. Arabica also has less caffeine which may sound negative but too much caffeine results in a bitter taste....